Market overview:
The Bluetooth in the automotive market will obtain a USD 21 billion value with a CAGR of 13% between 2023-2030.Bluetooth is the most widely used wireless technology on the planet. Bluetooth technology allows audio to be streamed, data to be transferred, and information to be broadcast between devices. Bluetooth is also used in the care sector to monitor and diagnose mechanical and electrical systems, improving vehicle safety.
Climate data and news radio were already integrated into automobiles. The increased electronic device use has seen rapid expansion in recent years. In autos, infotainment systems are widely employed. GPS-based satellite navigation systems are used in automobiles that are mostly automotive navigation systems. This cutting-edge technology and stimulating factors are expected to advance the global market. Some limitations and restraints will limit overall market growth considerations. Factors like the touch screen infotainment system cause distraction while riding and can increase the likelihood of an accident.
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Segmentation:
Bluetooth in the automotive market is divided into different segments such as:
By system type: The market is divided into three categories based on system type: entertainment systems, connectivity systems, and driver assistance systems. The entertainment system category will hold the biggest market share throughout the projected period. The factors can be attributed to the increased adoption rate of the most technologically advanced vehicles in multiple regions such as the Asia Pacific and Europe, as well as the advancement of rear-seat infotainment for luxury vehicles that facilitate a comfortable and enjoyable ride, which is accelerating demand for this segment.
By vehicle type: The market is divided into three categories based on vehicle type: passenger cars, light commercial vehicles, and heavy commercial vehicles. The passenger car sector will remain the biggest market share during the predicted years. The demand for this category is driven by increased global passenger car production, rapid consumer uptake, and rapid migration from conventional to electric vehicles.
By OEM makers: The original equipment manufacturers (OEMs) are a diverse group of firms and organizations involved in the development, design, manufacturing, marketing, and sale of automobiles. Global manufacturers are also developing new technology to improve customer safety and driving experiences, such as telematics, driver assistance systems, and vehicle infotainment systems.
Regional analysis:
The Global Automotive Infotainment System Market is categorized into four regions: North America, Europe, Asia Pacific, and the Rest of the World. North America has the biggest market share. The market in the North American country will be boosted by rising demand for passenger automobiles, significant investments in advanced technology, and the availability of a wide choice of innovative entertainment solutions.
Industrial news:
In January 2023, Land Rover said the Defender family would show off its 21st-century dual-eSIM connectivity at CES 2023 in Las Vegas, the world’s largest consumer electronics show. The new Defender is the first car with two built-in LTE modems for better connectivity. In contrast, Jaguar Land Rover’s new Pivi Pro touchscreen infotainment system has an industry-leading design and shares electrical components with the new Defender.
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